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Our evidence-based approach

Holistic Care,
Backed by Science.

WellTheory takes an integrative approach to autoimmune healing that considers a wide variety of lifestyle factors. Because every part of you matters.

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Evidence Is at the Heart of What We Do

We translate complex scientific concepts and proven lifestyle interventions into an actionable and supportive membership experience. We navigate the medical research for you, pair you with a practitioner, and bring you comprehensive and trustworthy information– ensuring the guidance and accountability needed to heal.

An Approach That Works


We lead with compassion. From day one, our Care Team makes sure members feel heard, seen, and understood. We listen deeply to ensure the member is in the driver seat and at the center of their care experience.

Unique, Holistic Care

Alternative means thinking outside the box. We break convention and think at the intersection of ancient wisdom and cutting edge science, offering integrative care that is unique and holistic to you.


Individual, but never alone. Deep healing can occur when you have a support system. We believe community is medicine and have the research from our programs to prove it.

Our Resources

In the last decade, the Autoimmune Protocol (AIP) diet has gained significant popularity, with more and more people adopting it to help treat their autoimmune conditions. But are these benefits scientifically proven? And is the protocol safe?

In this guide, we’ll dive into the basics of the AIP diet, including what it is, what foods are included in the diet, and what to expect when you go on the protocol.

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AIP Diet


You’re in Good Hands

Our dedicated care team is here to support you every step of the way. Meet some of the team below.

Ellen Rudolph

Cofounder and CEO of WellTheory

Danya Shu

Health Coach

Taylor Foster

WellTheory Health & Wellness Writer

Sybil Cooper

Health Coach

Diagnosis: Sjorgen's Syndrome, Myasthenia Gravis, Raynaud's Disease, Mixed Connective Tissue Disease

Jesse St. Jean

Functional Nutritional Therapy Practitioner (FNTP)

Diagnosis: Ulcerative Colitis

Carrie Herndon

Nutritional Therapy Practitioner (NTP)

Diagnosis: Celiac, Hashimoto's Thyroiditis, Rheumatoid Arthritis

Stephanie Papadakis

Health Coach

Diagnosis: Endometriosis, Irritable Bowel Syndrome

Kristina Wong

Health Coach

Diagnosis: Unknown, autoimmune-like symptoms for 6 years

Carly Michelson

Nutritional Therapy Practitioner (NTP)

Diagnosis: Hashimoto's Thyroiditis

Janine Martin Horst

Functional Nutritional Therapy Practitioner

Diagnosis: Hashimoto's Thyroiditis

Cristina Curp

Functional Nutritional Therapy Practitioner (FNTP)

Diagnosis: Hidradenitis Suppurativa, Psoriasis

Angie Alt

Advisor and Program Designer

Diagnosis: Celiac Disease, Endometriosis, Lichen Sclerosis

What the Medical Experts Are Saying

I had the privilege of utilizing this program for a study of patients with active inflammatory bowel disease. This team utilizes their wealth of knowledge and experience to help each person find their way to complete wellness. For anyone wanting to try the autoimmune protocol with support from a coaching team and a community of folks trying it for the first time, this membership is perfect (and affordable!).”

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Help Us Shape The Future of Autoimmune Care

As we develop WellTheory, we are looking for members who are willing to break convention with us and provide feedback on our revolutionary care approach.

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